Make Your Message Heard

You have an opinion, you want to get a message across. The first thing that will catch people's attention and awareness is how you get that across. Often we resort to strikes, posters, or graffiti. To make your message clear and strong there is no better font choice than a sans-serif. Sans-serif fonts are bold, strong, and powerful typefaces that are not only legible and clear, but can help portray the meaning behind your message.

Fresh Sans-serifs

You love sans-serifs, but you don't know where you can find some new, modern, and free ones? Yes, FREE. The Lost Type Co-Op is a Pay-What-You-Want Type foundry, the first of its kind. Founded by Riley Cran and Tyler Galpin, originally in a whirlwind 24 hour adventure to distribute a single typeface, Lost Type has blossomed into a full fledged foundry, distributing fonts from designers all over the world, with its unique model. Take advantage while these last and try experimenting with some new sans-serifs! www.losttype.com


Here are some of my favourites: 

Make it Modern

Sans-serif fonts have a niche for taking any product or design and making it appear clean, bold, and modern. Who would find reading directions on a sign eye popping if it was written in a serif font? Take a look for yourself how the typography of a design can quickly change to a modern look and feel simply by using a sans-serif.

Arts&Crafts Boys and Girls

You want beauty, strength, and a personal touch in your poster or design? Use a handmade sans-serif or create one almost out of anything. Whether you draw it out by hand to achieve the same boldness with a bit of imperfection, or you cut things up to create the same effect. Give your inner kindergarten art class child a chance.

Get your company noticed

When given the opportunity to design a logo or business card, your first goal is to stand out. How does one achieve this? Not using a boring serif font is for sure.


You need to use fonts that stray from the norm. Bold, expressive, readable, and will grab anyone's attention. When observing popular logos and business cards, you will often notice they are sans-serif fonts. Not necessarily common sans-serifs, but often reworked and expressive one. 


Sans-serifs are bold, simplistic, and . Are those not all the things you look for your logo?

Think readability, think sans-serif

When designing a website there are a lot of things that must be taken into consideration, an important one being readability. Sure serif fonts can look beautiful, and the flowing marks at the points of each letter allow your eye to flow nicely from one letter to the next, but this only works in high resolution (i.e. print). At low-resolution (i.e. screen) the detailed serifs become more complex and the whitespace tighter, making the readability a lot slower and difficult. 


Solution, a beautiful thing called, sans-serifs. These modern and simple fonts are more legible in low-resolution situations do to their simplicity. The most readable sans-serif fonts are broad and have a generous amount of space between letters, allowing easy recognition of words. A lot of designers find Verdana, to be the most effective font for body copy in web design because of its broad spacing and readability. 


So next time you go to choose that font for your blog post or website; think readability, think sans-serif.