Futura: The Appearance of Efficiency and Forwardness

Futura after 80 years still is considered one of the most popular sans-serif fonts, created by Paul Renner between 1927 and 1930. The geometrical, clean symmetrical design inspired by the Bauhaus movement is very appealing to many types of commercial uses. Often used for body text, as well as headline fonts, Futura is versatile, readable and distinctive.


some fun facts...
In 1969 the Apollo 11 astronauts left a commemorative plaque on the moon. Its text was set in Futura.
Back in the ’90s, people got so sick of Futura Extra Bold Condensed that there was a movement called ‘Art Directors Against Futura Extra Bold Condensed’.